Review Magazine - April 2017

Dear Partners,

Most countries in the META region are boosting their investments on cybersecurity and surveillance technologies. This is because of rising cybercrime across the region, where cybercriminals continue to target energy and banking verticals. With bigger amounts being allocated for security budgets, we believe the high growth markets include Turkey, South Africa, Saudi Arabia, UAE, Qatar, Oman and Egypt.

Global vendors such as IBM, Intel Security, Cisco, Symantec, Trend micro, Fire Eye, HPE and Fortinet to name a few, are increasingly focusing on the Middle East and Africa region and we expect this to continue with more emphasis on services. We carry most of the strategic cybersecurity vendors in our portfolio including new partnerships with Fire Eye, Nuix and PhishME. We also have a dedicated regional business unit focusing on cybersecurity, new markets and value-added services.

Our dedicated professional services division provides certified security engineers to our partners. We have launched our Ingram Micro branded managed services to further encourage partners to maximise the prospects in this space. This year we are also looking to expand our channel finance programmes and increase the depth and breadth of our offers in the speciality segments such as security.

Channel partners should enhance their skillset and build resources in cybersecurity and related services as they will be able to gain higher margins in this area. As a regional distributor with global capabilities, our aim is to continue to enable and train partners while offering them expertise on market opportunities arising from the security space.

Partners should look at strengthening their security offerings and become specialists to be viewed as trusted advisors by customers. We look forward to building our regional business with our partners’ support.

Sincerely, 

Ali Baghdadi
SVP & Chief Executive
Ingram Micro META

 

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